Having digital authority is the difference between homeowners thinking of you when it comes to moving or going to your competition. By becoming the most followed agent in your area not only do you gain more visibility but you also gain the ability to consistently deliver on brand messages to a growing and engaged audience.
All eyes on you. Every new follower you gain is another person who will be moving house in the future. By generating new followers every day you are increasing your market share through social media. The untold power of having hundreds of contacts in the palm of your hand who you can communicate with on a regular basis will favour those who harness it.